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Alina Sazonchik
SE
Alina Sazonchik
I am open to both full-time assignments and project-based inquiries.
Contact me
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What did I do:
2018 - 2025
Dates:
  • Three photoshoots
  • Produced seven online courses
  • Reels creation
  • Graphic design for all needs
  • Website development
SFOODIES
Transforming a rapidly growing health confectionery into a visually engaging and user-friendly brand experience through photography, video production, graphic design, and web development.
Photoshoot
Food and personal brand photography for social media, marketing, and promotional materials.
Production of online courses.
I produced seven video courses for SFOODIES, which were sold online. I managed multi-camera production, as well as audio and lighting equipment.

Using Adobe Premiere, I created engaging interactive intros, subtitles, motion graphics, and color correction to enhance the learning experience.

Per the agreement, only selected clips from two courses are available for viewing, but my work demonstrates a polished and high-quality production tailored for digital education.
Whatch with the sound
SFOODIES ONLINE COURSES
Graphic design
For SFOODIES, I created a wide range of graphic design materials tailored for both digital and print marketing.

My work included product packaging, marketing materials, presentations, roll-ups, and PowerPoint designs for trade shows and events. Each design was crafted to align with the brand’s identity, ensuring a visually appealing and cohesive presentation across all platforms.
Web Development
Check the website!
Sfoodies
  • Increased the conversion rate by 40%
  • Increased session duration by 37%
  • Reduced cart abandonment by 45%
Multilingual Functionality
Problem: The website could not support multiple languages, which limited the company's reach and usability for international customers.
The website is now available in both Swedish and English, making it more inclusive and attractive to a broader audience.

An Easily Managed CMS Platform

Problem: The company relied on IT support to manage the website, which delayed updates and increased costs.
I built a user-friendly CMS website that reduced IT dependency and shortened update times. To ensure smooth management, I created online video guides for easy administration.

Fully Equipped Online Store

Problem: Before they hired me, their website was a static presentation, and orders were handled manually via email or social media. This took up a lot of the business owner's time and limited growth.
Support for secure payments via bank cards, Klarna, Apple Pay, and Google Pay.

Flexible Product Catalog

Problem: Making changes to product information or pricing was time-consuming and inefficient.
A dynamic product catalog that can easily be adjusted to add new products, update prices, or modify descriptions.

Customized Shopping Cart

Problem: The shopping cart and checkout process were not user-friendly and couldn't handle different product and delivery options.
A shopping cart that manages various delivery options based on product categories, improving the customer experience.

Integrated Marketing Tools

Problem: No integration with tools such as Facebook Pixel, Google Analytics, or email marketing platforms to optimize campaigns.
I integrated Mailchimp for efficient email marketing, as well as Facebook Pixel and Google Analytics to track user behavior and optimize campaigns—strengthening customer relationships and driving sales.

CRM System and Google Analytics Integration

Problem: The company lacked a solution to collect and analyze customer data and sales via the website.
A complete solution for tracking orders, analyzing sales and customer behaviour, and improving customer relationships through data-driven insights and optimization.
The website has been developed with a custom UI/UX design and animated elements that enhance brand identity and create a modern, engaging user experience. To optimize customer interaction, a real-time chat feature has been integrated, improving communication and conversion potential.

Additionally, the website has undergone SEO optimization, including structured metadata and improved page loading speed, increasing search engine visibility and driving organic traffic.
CONTACT ME
Fill out the form or contact me via email
alina.sazonchik@gmail.com